The old adage "when everybody's your customer, nobody's your customer" is absolutely true and profoundly important. Only giant companies have the resources necessary to try and market a product to…
Would you find it easier to get a sale if you could read your customer's mind? Assuming you said yes, here's how to do it. Ask the right questions and…
"Texas Hold'em" has gained a large following. A countless number of people, young and old are playing it. Only the true elite are really making the top money. They earn…
Children’s National Hospital is rated fifth in the nation by U.S. News & World Report and ranked first in newborn and maternal care. Alongside the previously mentioned, Children’s National holds…
Master salespeople are always looking for a performance edge. One of the tools that they employ is surveying their client base, especially shortly after a sale is completed. National companies…
When you begin a cold call campaign, or walk into your prospect's office, or otherwise approach a potential customer, are you always entirely sure of your objectives? A glowing presentation…
Court Appointed Special Advocates is a nationally recognized association within the United States that’s model is to support abused or neglected children. Through their efforts, court-appointed volunteers complete training provided…
Daytona Beach became the “Birthplace of Speed '' in the early 1900s after two men argued about who had the fastest horse carriage. These two men decided to race on…
On December 14th, 1947, Bill France Sr. organized a meeting in Daytona Beach, FL at the Streamline Hotel for drivers of “souped-up” automobiles. Some of the drivers invited had previously…
In Part 1 of this series, I introduced you to a very simple formula that will lead to amazing, jaw-dropping sales results. In fact, by using the MAP you will…